About Us
SINCE '09
Juiced didn't just join the e-bike movement, we gave it momentum. From day one, our mission has been to build high-quality e-bikes that go faster and farther than your average electric bike, delivered straight to your door.
2026
Fast forward to 2026, and we’re introducing a whole new lineup with the same mission in mind. And the riders? They’re ready for the new flavors of Juiced Bikes.
Led by product junkie and lifelong rider Austin Gomes (General Manager, Juiced Bikes), the bikes are ready to mob all terrains, rip corners, and embrace the full-throttle chaos.
GO TOUCH GRASS...OR DIRT
Juiced Bikes are for riders who don’t get bored. They know that a little bit of throttle is the cure-all to the drag of a daily grind. The equation is simple: grab some buds and hit the streets…or dirt.
ABOUT AUSTIN
General Manager, Juiced Bikes
Austin Gomes began competitive cycling in 2010, and traveled all over the US. He took that drive to Lindenwood University, where he competed as a Lindenwood Lion on a cycling scholarship. After graduation, Austin moved to Arizona to join the Lectric eBikes team to bring his knowledge and experience in the bike world to the Product Development team.
Austin has worked on various projects from developing bikes, gear, and training bike technicians. In 2025, he headed the development of the XP4, the latest generation of America’s best-selling eBike.
The decision to bring Austin to the Juiced Bikes was a no-brainer. As General Manager he is leveraging his experience to engineer the brand’s next chapter. He is currently overseeing the development of the new product lineup.
When he’s not in the office, Austin stays true to his roots. He’s either out riding and testing new e-bikes or ripping his dirt bike through the Arizona desert. And every once in a while he’ll dust off his racing chops.
MORE ABOUT JUICED
In 2009 Juiced became one of the first direct-to-consumer electric bike brands in the U.S. We set the standard for high-performance, long-range bikes bar-none. Listening to the loyal customer base and staying true to developing high-quality bikes allowed Juiced to grow for many years.
In 2025, Lectric eBikes, stepped in to take Juiced under its wing. With Lectric’s industry-leading expertise and Juiced’s legacy of performance engineering, a new chapter of biking is about to begin.
Today, Juiced Bikes is gearing up to launch the next generation of e-bikes.
By combining Juiced’s performance-first engineering and bold, carefree riding spirit with Lectric’s focus on value, reliability, and industry-leading technology, riders get the best of both worlds: high-powered performance without sacrificing affordability or everyday dependability.
